“企業在符合國家的產業政策和城市工業發展規劃的前提下，時刻肩負著帶動周邊地區經濟迅猛發展、增加就業崗位等社會使命，才能為自己找到廣闊的市場前景、贏得可觀的投資回報。”濰坊振富工貿有限公司李巖董事長在近日接受我社記者采訪時如是說。
“The enterprise in line with national industrial policy and urban industrial development planning under the premise , always shoulder driven by rapid economic development of the surrounding areas , to increase employment opportunities and social mission , to find a broad market prospects , won a substantial return on investment.”Recently Liyan-the chairman of Weifang Zhenfu Industry&Trade Co.,ltd said when our reporter interviewed him .
1998年8月~2012年8月，振富工貿憑借著自己踏實穩進、專心技術的態度和“高起點，高品質，質量第一，以人為本，用戶至上”的宗旨，在風箏之都——濰坊高新技術開發區，兢兢業業的書寫著自己的成功和輝煌。在公司成立的第15年及之后的更多的時間里，他們亦將“穩”對市場壓力，走出自己的“振富”世紀之路。
From August 1998 to August 2012 , Zhenfu Industry& Trade by virtue of their own practical and steady advance , concentrate attitude and” the high starting point, high quality , quality first , people-oriented , customer first "purpose , in the Kite Capital - - Weifang High-tech Development Zone , dedicated to write their own success and brilliant. Founded in fifteenth years and after more time , they will be " stability"to the market pressures , out of the " amplitudes " Century Road.
Q1、請您簡單為我們介紹一下濰坊振富工貿有限公司目前發展情況好嗎？
Can you please simply introduce the current development situation of Weifang Zhenfu Industry&Trade Co.,Ltd.?
公司成立于1998年8月，占地40000平方米，現擁有員工366余人，工程技術人員30余人，年產值2億元，是一家專業生產工程機械輪胎、工業輪胎，大型農用輪胎及各種異型輪胎為主的企業集團。我們擁有一流的管理和技術人才隊伍，建立并完善了內部質量管理體系和銷售網絡，具有國內外先進水平的生產設備和檢測設備，各種產品質量指標均達到或超過國家相關標準，成立十余年來，產品受到消費者的一致好評。現在我們已經具有了自營進出口權，順利通過了ISO9001認證、品質認證、國家強制性產品CCC認證、TS16949汽車零部件配套認證,產品行銷世界諸多國家和地區，先后為四川成工，陜汽寶華，一汽掛車，煙臺晨隆等廠家進行配套服務。
The company was founded in August 1998 , covers an area of 40,000 square meters , now has more than 366 employees , more than 30 engineers and technicians , the annual output of 200 million yuan , is a professional manufacturer of construction machinery tires, industrial tires , large agricultural tires and all kinds of special tire -based enterprise groups.We have a first-class management and technical personnel , establish and improve internal quality management system and sales network , with domestic and foreign advanced level of production equipment and testing equipment , a variety of product quality targets are met or exceeded the national standard , set up more than ten years, the praise of the product by consumers.Now that we have with the import and export right , and passed the ISO9001 certification , quality certification , the national mandatory product “CCC”certification , TS16949 automotive components supporting certification , marketing products in many countries and regions in the world , has as workers in Sichuan , Shaanxi Auto Baohua , FAW trailer , Yantai Chenlong and other manufacturers supporting services.
Q2、據了解，咱們公司是一家專業生產全鋼子午胎、工程機械輪胎、工業輪胎、大型農用輪胎及各種異型輪胎為主的企業集團，請問公司制定以生產大型胎為主的企業經營發展思路是什么呢？
It’s understood that our company is a professional production of steel radial tires , OTR tires , industrial tires , large agricultural tires and all kinds of special tire - based enterprise groups. Will the company to develop business development ideas to the production of large tires , what is it?
胡錦濤總書記在最近的一次經濟工作會議中提出：經濟穩增長。而不是以前的保增長，重點突出一個“穩”字。繼國家提出西部大開發、振興東北老工業基地之后，中西部開發是國家近年提出的又一個戰略構想。中西部經濟相對落后于東部，但東部創造的經濟價值已經到達頂峰，而中西部雖然落后卻蘊藏著巨大的經濟產能和社會效益。不斷投資興建和完善的高速公路、鐵路、機場、橋梁、港口等基礎設施，以及中西部蘊藏著的豐富的礦產資源都有待開發，這就為作為開發中西部的主要配套設施——工程機械、工業機械等各種機械設備提供了良機，因此，工程輪胎、工業輪胎、異型輪胎、農用胎等在此時是一個良好的發展機遇，市場前景非常廣闊。這樣的經營發展是符合國家產業政策的，也吻合濰坊市的工業發展規劃，不僅對公司有良好的投資回報，也對帶動周邊地區經濟迅猛發展、增加就業崗位等有良好的經濟效益和社會效益！
General Secretary Hu Jintao , at a recent economic work conference puts forward:the steady growth of the economy . Instead of the previous to maintain growth , highlighting a "steady ".Afterwards country puts forward western big development, revitalize base of northeast old industry, development of Ministry of Chinese and Western countries in recent years is presented and a strategic conception. Central and western economy is relatively backward in the east , but the eastern part of the creation of economic value has peaked , while the central and western backward but bears enormous economic capacity and social benefits.Continue to invest in the construction and improve the highways, railways, airports , bridges , ports and other infrastructure, and the Midwest bears abundant mineral resources to be developed , which is the main supporting facilities as the development of the Midwest - construction machinery , provide a good opportunity for the industrial machinery and other mechanical equipment , engineering tires, industrial tires , profiled tires , agricultural tires , etc. is a good opportunity for development at this time , the market prospect is very broad.Business development is in line with national industrial policy , is also consistent with the Weifang City, the industrial development plan , the company has not only a good return on investment , but also to drive rapid economic development of the surrounding areas , to increase employment opportunities , economic and social benefits!
Q3、振富工貿有限公司生產的輪胎獲得了國內外多項產品質量認證，并擁有自營進出口權，先后為四川成工、陜汽寶華、一汽掛車、煙臺晨隆等廠家進行了配套服務，這些成績都彰顯出振富輪胎值得信賴的產品服務質量，請問咱們振富工貿有限公司在輪胎安全性能檢測方面都采取了哪些措施呢？
Q3、振富工貿有限公司生產的輪胎獲得了國內外多項產品質量認證，并擁有自營進出口權，先后為四川成工、陜汽寶華、一汽掛車、煙臺晨隆等廠家進行了配套服務，這些成績都彰顯出振富輪胎值得信賴的產品服務質量，請問咱們振富工貿有限公司在輪胎安全性能檢測方面都采取了哪些措施呢？
The tire that Zhenfu Industry&Trade Co.,Ltd produces has won a number of product quality certification at home and aboroad , and has import and export right,has for Sichuan as workers , Baohua Shaanxi Auto , FAW trailer , Yantai Chenlong and other manufacturers of ancillary services , these results reveal the zhenfu tire reliable quality of products and services.What measures have taken our company in the tire safety testing?
首先，我們公司建有自己的物理實驗室和化學實驗室，并擁有中國國家認證認可監督委員會和中國合格評定國家認可委員會二合一（CMA、CNAS）實驗室認證認可的各種輪胎專業檢測設備。必須對所入廠的各種原材料做到100%的檢測和化驗，堅決杜絕不達標的原材料進入工藝生產流程，并對相關責任人進行培訓、處理，把好產品質量的第一關。
首先，我們公司建有自己的物理實驗室和化學實驗室，并擁有中國國家認證認可監督委員會和中國合格評定國家認可委員會二合一（CMA、CNAS）實驗室認證認可的各種輪胎專業檢測設備。必須對所入廠的各種原材料做到100%的檢測和化驗，堅決杜絕不達標的原材料進入工藝生產流程，并對相關責任人進行培訓、處理，把好產品質量的第一關。
其次，在產品入庫前，我們會對入庫的輪胎逐條進行外觀檢驗，堅決杜絕胎面缺膠、胎里漏線、過硫、欠硫等質量不佳產品入庫的現象，并將其一律判為副品，嚴把產品出廠的關鍵環節。
再次，公司組織了專業的工程技術人員分赴全國各地用戶那里，對輪胎的適應性、承載性等方面進行監督，并給予指導性建議，大大提高了各種車輛、機械設施的安全性能。
First of all, our company has its own laboratory of physics and chemistry, and has a variety of laboratory certification and accreditation of conformity assessment China National Certification and Accreditation Committee and China National Accreditation Committee combo ( CMA, CNAS ) tire professional testing equipment . Must achieve 100% detection and testing various raw materials into the plant firmly into the craft production process to eliminate substandard raw materials , and persons responsible for training , processing, good product quality first.
Secondly,before the product storage,we will carry out the appearance inspection to the storage of tires, and resolutely put an end to the tread lack of plastic , fetal drain lines, excessive sulfur , less sulfur and other poor quality product storage phenomenon,and its shall be sentenced for substandard goods , strict products manufactured in the key link.
Once again,the company organized a professional engineering and technical personnel dispatched to users throughout the country to supervise the adaptability of the tire , bearing , etc. , and to give guidance and advice , greatly improving the safety performance of a variety of vehicles, machinery and facilities.
Q4、“十二五”期間，國內汽車需求量增長，世界輪胎工廠不斷向中國轉移。請問您是如何看待這一情況的？
" 12th Five-Year Plan" period , the domestic auto demand growth , the world's tire factory is constantly transferring to China.How do you think the situation?
我國輪胎工業的發展與汽車工業的發展是緊密相關的。改革開放以來，隨著我國經濟的快速發展、人民生活水平的不斷提高，我國汽車工業有了長足發展。據統計，2006年汽車產銷分別為：727.97萬輛和721.60萬輛，同比增長27.32%和25.13%。而2011年我國汽車的總銷量突破1800萬輛！此外，在我國農村，還形成了一個穩定的農用車（含農用機械）市場。2011年農用車產銷497萬輛，并伴隨著農村經濟的發展，在今后的相當長的時間內，我國農用車將繼續處于穩增長階段，預計年增長率為5-7個百分點。由于輪胎在汽車構造中屬于非常重要的部件，因此，汽車工業的發展給輪胎行業帶來了新的發展生機。更為重要的是，新車型的出現，對輪胎性能要求更高，子午線輪胎進程大大加快。近年來，隨著經濟全球化的發展，企業兼并及集團化趨勢增強。普利司通、米其林、固特異三大世界輪胎工業巨頭，在全球輪胎銷售額中占54%，前六大公司輪胎銷售額占全球70%。輪胎工業（包括子午線輪胎工業）屬于勞動密集型和技術密集型產業，而發達國家的勞動力成本較高，加上其經濟與行業政策的變化等原因，目前全球輪胎工業的發展重心向勞動力成本低廉的發展中國家轉移，尤其是中國大陸，因此說未來幾年將是我國輪胎工業發展的黃金時期。
我國輪胎工業的發展與汽車工業的發展是緊密相關的。改革開放以來，隨著我國經濟的快速發展、人民生活水平的不斷提高，我國汽車工業有了長足發展。據統計，2006年汽車產銷分別為：727.97萬輛和721.60萬輛，同比增長27.32%和25.13%。而2011年我國汽車的總銷量突破1800萬輛！此外，在我國農村，還形成了一個穩定的農用車（含農用機械）市場。2011年農用車產銷497萬輛，并伴隨著農村經濟的發展，在今后的相當長的時間內，我國農用車將繼續處于穩增長階段，預計年增長率為5-7個百分點。由于輪胎在汽車構造中屬于非常重要的部件，因此，汽車工業的發展給輪胎行業帶來了新的發展生機。更為重要的是，新車型的出現，對輪胎性能要求更高，子午線輪胎進程大大加快。近年來，隨著經濟全球化的發展，企業兼并及集團化趨勢增強。普利司通、米其林、固特異三大世界輪胎工業巨頭，在全球輪胎銷售額中占54%，前六大公司輪胎銷售額占全球70%。輪胎工業（包括子午線輪胎工業）屬于勞動密集型和技術密集型產業，而發達國家的勞動力成本較高，加上其經濟與行業政策的變化等原因，目前全球輪胎工業的發展重心向勞動力成本低廉的發展中國家轉移，尤其是中國大陸，因此說未來幾年將是我國輪胎工業發展的黃金時期。
The development of China's tire industry and the development of the automotive industry is closely related. Since the reform and opening up , China's rapid economic development , people's living standards continuously improve, the automobile industry of our country has made great progress.According to statistics, in 2006 automobile production and sales were: 7.2797 million and 7.216 million , year-on-year growth of 27.32% and 25.13% . 2011 China's automobile sales exceed 18 million.In addition, in our rural areas , also formed a stable agricultural vehicles (including agricultural machinery ) market . In 2011 agricultural vehicles’ production and sales were 4.97 million , and with the development of rural economy , agricultural vehicles in China will continue in the stage of steady growth for a long time in the future , the expected annual growth rate of 5-7 percent.The tire is a very important component in the vehicle structure , therefore,the development of the automobile industry to the tire industry, a new vitality . More importantly, the emergence of new models , the tire performance requirements are higher, greatly accelerate the process of radial tires.In recent years, with the development of economic globalization , the trend of corporate mergers and group enhancement. Bridgestone , Michelin , Goodyear three of the world tire industry giants in the global tire sales accounted for 54% ,of the top six tire sales accounted for 70% of the world.The tire industry (including radial tire industry) is labor-intensive and technology-intensive industries ,while higher labor costs in developed countries , coupled with its economic and trade policy changes and other reasons , the current focus of development of the global tire industry to low labor costs transfer to developing countries , especially mainland China , so the next few years will be the golden age of development of China's tire industry.
Q5、您認為企業發展的關鍵是什么？
Do you think the key to the development of the enterprises?
企業發展的關鍵因素是核心競爭力。包括:決策、組織、員工、流程、文化、品牌、渠道、價格、伙伴、創新等十大競爭力。它們作為一個整體體現了企業的核心競爭力。我認為可以歸納為以下幾點:
⑴要加強企業管理，吸引各類高級人才加盟，并努力降低生產成本，以避免風險，促進企業發展。
⑵要采用高新技術和先進的生產設備，努力提高產品質量，爭創產品品牌，以名牌產品優勢帶動企業的發展。
⑶要加強對銷售人員的培訓，提高銷售人員的素質，壯大營銷隊伍，并制定科學合理的營銷方案，加強銷售網絡建設，不斷開拓產品市場，提高市場占有率，爭取最大盈利。
The key factors of the enterprise development is the core competiveness.Including : the 10 competitiveness of the decision-making, organization , staff , processes , culture, brand , channel , price , partnership , innovation and so on.As a whole reflects the enterprise's core competitiveness . I think it can be summarized as follows:
The key factors of the enterprise development is the core competiveness.Including : the 10 competitiveness of the decision-making, organization , staff , processes , culture, brand , channel , price , partnership , innovation and so on.As a whole reflects the enterprise's core competitiveness . I think it can be summarized as follows:
(1) To strengthen enterprise management , attract all kinds of high-level talents , and efforts to reduce production costs , in order to avoid risks , and promote enterprise development.
(2) To adopt high-tech and advanced production equipment , to improve product quality , and striving for the brand,with famous brand product advantage and promote the development of enterprises.
(3) To strengthen the training of sales staff , to improve the quality of sales staff , expanding the marketing team , and to develop scientific and rational marketing programs to strengthen the sales network construction , and constantly develop the product market , increase market share and maximize profit.
Q6、貴公司在開發和研究新產品上有哪些獨特的理念？
What are the unique concept of your company on the developmentg and research of new products and research?
隨著中國逐步取消配額許可證非關稅措施、放開分銷權等相關政策的出臺實施，加上世界輪胎巨頭在中國市場的戰略擴張和2012金融危機的影響，輪胎業內必將引發新一輪的企業兼并和重組高潮，輪胎行業將重新洗牌。因此，開發和研究新產品勢在必行。我們已經將輪胎開發主攻方向之一的納米輪胎融入到公司研發新產品的思路中，納米輪胎具有高強度、耐磨損、抗老化、高安全、長壽命、低消耗、低噪音、高環保等優點，雖然前期投入較大，但對于企業品牌的可持續發展有重要的意義。另外，我國礦產資源豐富，礦產開采蘊藏著巨大商機，作為開采礦產的各種機械設備的主要部件，輪胎發展前景廣闊，其安全、低滾動阻力、節能環保、價格低廉、質量穩定、應用廣泛等優點受到研發部的關注，公司研發部已將其作為重點開發項目并不斷進行更新。
With the phasing out quota permits non-tariff measures , release distribution rights and other related policies implementation , coupled with the strategic expansion of the world tire giants in the Chinese market and the 2012 financial crisis , the tire industry is bound to trigger a new round corporate mergers and restructuring of the climax, the tire industry will reshuffle. Therefore, the development and research of new products is imperative.We have the tire development of one of the main direction of the nano- tire into the idea of ??the development of new products , nano tire has high strength, wear resistance, anti-aging , high security , long life , low consumption, low noise , high environmental , etc. , although the initial investment greater significance to the sustainable development of the corporate brand.In addition, our country is rich in mineral resources , mineral extraction presents tremendous opportunities , as the exploitation of mineral machinery and equipment parts , tires and broad development prospects , its safety , low rolling resistance , energy saving, low price , stable quality , wide range of applications . the advantages of the R & D Department of attention , research and development department has as a key development projects and continue to be updated.
進口三元乙丙再生膠
本廠誠招實心輪胎代
阿波羅：輪胎發展目
鶴壁榮欣助劑最新產